1940 Sears Christmas

Let Them Choose Their Own Gifts

from Any Sears Catalog or Retail .Store

Have you an uncle who-try as you may-always man-

, ages to have three or fou; of whatever you may give him?

Have you an aunt who never fails to rave over your

"lovely" gift and then months after Christmas tells you

what she really wanted!

Have you certain friends who

keep you "up a tree" when birthday, anniversary and

holiday giving rolls around? Well, this year stop fretting

and ACT! Solve your problems the Sears way-Buy

MERCHANDISE CERTIFICATES .. . Ideal for those

who would. prefer to make their own selection of mer–

chandise. Not cash BUT AS GOOD AS CASH and can

be used in any of Sears mail order houses, retail stores,

order oflices and agencies conveniently located all over

the country.

But keeping you out of Christmas jams is not the

ONLY advantage of these MERCHANDISE CERTI–

FICATES. They are year-'round conveniences that can

be put to a hundred uses ... for anniversaries, bridge club

and party prizes, for the youngsters when they go away

to school, to use like cash with mail order or retail pur–

chases, or for those little money-emergencies that occur

in the best of budgeted households.

So easy to buy, so easy to use. Take full advantage of

this new nation-wide Sears service and stock up for that

rainy day the CERTIFICATE WAY. Be penny wise

and order a supply for friends, relatives and yourself

WITHOUT DELAY. They'll never forget it.

·~

Merchandise certificates are in denomina–

tions of $1 each. Books may be purchased

containing as many certificates as you wish.

Simply tell us how many certificates you

want- and the quantity you would like In

each book. For example: $10 worth of cer–

tificates may be divided into-One

book

-Two $2 books-One $1 book.

Buy Sears Certificate Books for

Cash or

SEARS EASY TERMS

Only $2

Down~

for $10 to$ 17 Worth

Only 3 Down for 22 to

30 Worth

Only 4 Down for 30 to

40 Worth

Only 8

Do~

for 85 to 100 Worth

You may, of co rse, buy le'ss than $10 worth of

certificates on S ars Easy Terms when included

with

your mere

andise order.'For example:

worth of certific tes and $5 worth of merchan–

dise. See Table o Terms on Page A.

Put up in attractive book covers.

you desire

to have mailed as gifts to other persons we

will

send the merchandise books, postpaid, in gift

envelope with gift card et\closed. Print name

and address clearly, of persons receiving Cf'r–

tificatcs. Order by catalog number:

171 N 01-Merchandise Certificate.

Stale

q1rnn-

tjJ~sf~~~:J.u.1~i~~~ 1:~~t.e~. ~1~ .e~·c·h· ~~~=~ch

$1.QO

Not Subject to State Sales Tax when

purchased.

This Christmas Book Is Sent to You Early

so You Can Shop Early and Leisurely .

••

KEEP IT SAFE- KEEP IT

HANDY~

USE IT OFTEN

•

PAGf C •

MfRCHAND/Sf CfRTIFICATll