1952 Sears Christmas Book

Charmode "Sleeping Beauties"

Fine quality fabrics! Such little

prices for all the joy you'll give!

Sanforized Cotton! Matching Man·Tailored Sleep Coat and

Jamarette. Made offirmly wpven 80x60 cotton maximum

shrinkage 13. Double-needle seams for extr'a strength.

Colcrful diagonal stripe print, washable.

Doubly wt/come

as a set

for traveling or lounging. Grand for breakfast or

evenings.

Stott bust size

32, 34, 36, 38, 40

in.

IKJ

~ew

Duster-type Sleep Coat. Distinctive black bind–

mg trlm. Roomy pocket. About 40 in. long. Wt, 14 oz.

38 N 1314M-Green, white, red and black print. Each$2.94

[fil

Channode Jamarette , . another 4-STAR feature.

outstanding buy!

Fabric as above; white binding

t~im. Frc~h

water pearl buttons. Collar and lapels are

hned. Gripper Fasteners at waist. Shpg. wt. 1 lb.

38 N 1313M-Green, white, red and black print. Each $3.29

Mandarin Style Rayon Crepe Pajama with Matching

Scuffs.

Fun

foT lounging ..

comfortable

for sleeping.

Black trim with gold color print design. Stand-up collar,

large pockets. Trousers have side button placket and

covered elastic at back of waist. Matching fabric scuffs

with plastic sole. Fine quality rayon crepe. Hand wash.

State bust siJ>;e

32, 34, 36, 38, 40 in. Shpg. wt. 13 oz.

38 N 1265-Rose coat with black trousers.

38 N 1266-Lime coat with black trousers..... Sot $3.94

New! Lounging-Sleeping Paiama.

New

"duster type"

acetate satin jacket with

luxurious quilted trim

...

she'll love it for leisure-time and sleepy-time wear. Smart

gold color and black print piping trim. Double-needle

seams. Rayon cr'!pe trousers have side button placket

and covered elastic at back of waist. Hand wash.

Staltt

bust she

32, 34, 36, 38, 40 in. Shpg. wt. 14 oz.

38 N 1267-Shrimp (orange-rose) top with black trousers.

38 N 1268-Aqua blue top with black trousers. Each $3.94

Sanforized Cotton! Matching Jamarette and Sleep Coat.

Fine quality 80x60

Sonjori~td

cotton-maximum shrink–

age 1%. Washable. Popular man-tailored styles with

white piping trim, fringed belt. Double-needle scams.

Channode Jamarette ... another 4-STAR feature.

outstanding buy.'

Fabric, trim as above .. also has these

features! Fresh water pearl buttons. Collar and lapels

arc lined to keep their shape. Grippt>r Fasteners at waist.

Regular. Up to S ft.Sin.

Stale bust size

32,34,36,38,40 in.

38N1332M- Navy, white dot print. Wt. 15 oz. Ea. $3.29

Tall length. Fits women S ft. 5 in. to S

ft.

9 in. Grand gift

for the tall gal!

State bust siJ>;e

34, 36, 38, 40 in.

38N1333M-Navy, white dot print. Wt. IS oz. Ea. $3.29

Sleep Coat. Wrap-around style. Handy pocket. Won-

derful over pajamas and gowns; comfortable for

sleeping.

State bust

si.ct

32,34,36,38,40 in. About 38 in. long.

38Nl331M-Navy, white dot print. Wt, 14 oz. Ea. $2.96

Flattering Nylon Tricot Gown.

Lovely

enough for a

bride,

practical

enough for a career

girl.

Exquisite

nylon lace with miscy-sheer n)'·lon net overlay; wide lace

trims V-back. Hand washes-and dries in a jiffy,

ntver

nttds ironing.

Made of one of the finest nylon tricot gown

fabrics available; runproof. Cloud-soft! About

in.

long.

Stale bust siJ>;e

32, 34, 36, 38, 40 in. Shpg. wt. 8 oz.

38 N 2604- Black

38 N 2603- Maize (yellow)

38 N 2600-Light blue

38 N 2601-Pink.. Each$7.95

[ill

Nylon Tricot Classic Gown. One of the

fintst fitting,

most becoming gowns we've evct'

seen-flatters all

fig–

ures/

Soft shirring at bustline; elasticized shirring at hip–

line to give soft lines. Elastic at back of smooth-fitting

waist. Double fabric straps.

she had 3 wishes ...

they'd be for the

beauty, long life

and

easy upkeep

of this

utterly feminine gown. Whisks in and out of suds in a

wink,

dries smooth and pretty

11evu

nttds ironing.

1-vfade

of one of the finest quality nylon tricot gown fabrics

availab1e; runproof. About

in. long. Hand wash.

Slate b ustsiee

34, 36, 38, 40, 42, 44 in. Shpg. wt. 12 oz.

38 N 261-4-Light blue

38 N 2612- Pink

38 N 2613- White

38 N 2615- Ycllow. Each

$5.89

Newt Rayon and Acetate Crepe Paiama for Lounging,

Sleeping.

Low priced

for such a

high~st;·le

fashion!

~fandarin

pajama with

extra long jacket

in light-hearted

gold, navy, shrimp and blue striped print. Navy piping.

Stand-up collar, gold-color shank-type buttons. Double–

nccdle scams! Navy trousers have side button placket

and covered elastic at back of waist. Fine-woven, petal–

smooth fabric.

State bust

si~t

32, 34, 36,

38,

40 in.

38NI 226- Hand washable. Shipping wt. 12 oz. Each $3.94

Sanforized Broadcloth!CharmodeJamorette ... another

4-STAR feature.

An outstanding buy!

lv1an-tailorcd in

closely woven 100x60

Sanjori~ed

cotton broadcloth,

maximum shrinkage

Double-needle seams! Collar

and lapels are lined. Fresh water pearl buttons. Trousers

have Gripper Fasteners at adjustable waistband. Vat

prints stay fresh, pretty. White piping; fringed coat belt.

V\lashfast.

State bust

si.te

32, 34, 36,

38,

40 in.

38 N 1621 - Rosc with gray stripe

38 N 1622-Yellow, gray stripe. Shpg. wt. 14 oz. Each'$3.32

Charmode warm-ups for nippy nights

[) Sanfori:red Flannelette Gown.

Maximum fabric shrinkage

13.

Dainty white cotton eyelet

trim. About 53 in. long. Wash–

able.

State

bustsi.ce

34, 36, 38, 40,

42, 44 in. Shpg. wt. 1S oz.

38N220-Nile green (light)

38N221- Pink 38N222-Lt. blue

38N223- Maize(yellow) Ea. $2.94

Knit Cotton Gawn.

Fi11e comb-

td,

soft knit fabric drapes

softly. Double fabric neckband.

Elastic shirring at yoke, waist,

sleeves. About 55-56 in. long.

Hand wash separately.

State

busl siee

34, 36, 38, 40, 42, 44 in.

38N245- Red 38N246-Med.blue

38N247-Tangerine (orange)

Shpg. wt. 13 oz..... Each $2.94

Print Flannelette Gown. Fig-

ure.flattering style in pretty

lavender carnation print on

white. White cotton eyelet trim;

full gathered dirndl skirt. Deeply

napped, fluffy flannelette, wash–

able. About 54 in. long.

State

bust siJ>;e

34, 36, 38, 40, 42, 44 in.

38N149-Wt. 14 oz... Each $2.9-4

IE]

Cotton Challis Bed Jackel.

Soft, warm nap to keep her

cozy·warm

yet so light in

weight.

Dainty hand embroi"dtr)'

trim.

Tuckstitchcd pleats; hem–

stitched trim. Pink rosebud print

on white. \Vashablc.

Stott bust

ri{e small (32-34): med. (36-38);

large (40-42) in.

38N741-Shpg. wt. 8 oz. Ea. $2.98

Flannelett~

Mother Hubbard Gowns

with the coziness of a warm fireside

Deep napped flannelette gowns. \.Yashable. Double-needleseams for extra strength,

longer wear! Double fabric front and back yoke for warmth, wear.

State bust si.t,t.

Shipping weight each

pound.

Low Price! Prin1 collar effect. About

53 in. long.

Regular. 34. 36, 38, 40-in. bust.

38N170- Pink 38N171-Lt. blue. Ea. $1.98

larger. 42, 44, 46, 48-inch bust.

38N172-Pink 38N173-Lt. blue. Ea. 2.39

Extra large. 50,

52,

54-inch bust.

38N17~-Pink

38N175-Lt. blue. Ea. $2.39

Thrift

buy.

White eyelet trim.

About

53 in. long.

Regular. 34, 36, 38, 40-in. bust.

38 N 209- Nile green (light)

38 N 208- Pink. Wt. I lb..

. Ea. $1 .98

larger.

42,

44.

46,

48-inch bust.

38 N 211·-:-lilt•

~rcen(li~ht)

Shipping weight 1 lb... . . ... Ea. 2.29

ITJ

Sanforized!

~WaA:.

fab ri<"

shrink.

1%.

About 54 in. long.

Regular. 34, 36, 38, 40-in. bust.

38 N 179- Pink 38 N 180- Light blue

38 N 181- Yellow....... Each $2,45

Larger. 42, 44, 46, 48-inch bust.

38 N 182- Pink 38 N 183- Ligbt blue

38 N 18-4-YeUow.. . .. Each $2.-45

Pretty block

gray,

pink

and whitt>. Braided piping

trim.

Makes a practical gift-order

llOW.

About 54 in. long.

Regular. 34, 36, 38, 40-inch bust.

38 N 937- Wt. I lb.. . ... Each $2.45

larger. 42, 44, 46, 48·inch bust.

38 N 938-Wt. 1 lb..

. Each $2.79

/09 ..

NIGHTWEAR