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Sleeping Beauty

A tale of beauty . . Illus–

trated by Walt Disney.

60 big color pages sweep

your yoWlgsters off into a

land of make-believe . .

land of Princess Aurora ..


others before, with hearts

a little quicker and eyes a

little wider. Order now–

andwatchyoung faceslight

up Christmas morning.

3 N 772-10xl2:Y. inches.

Shpg. wt. I lb. 6 oz..... $2.87

8 top nursery tales

Nursery Tales Children

love. 8 stories selected for

their widespread appeal to

yoWlgsters like yours.


cluding Little Black Sam–

bo, Peter Rabbit, The 3

Little Pigs, 3 Little Kit–

tens, Chicken Little, The

Gingerbread Boy; The

Cock, The Mouse and The

Little Red Hen; and Little

Red Hen and the Grain of

Wheat. Colored illustra–

tions on every page.

3 N 211-Wt. I lb. 12oz.$2.37

9 age-old favorites

Stories Children Love. The

kind of stories that make

your youngsters want to

read more and more- be–

cause they're convinced:

reading is fun/

Red Riding

Hood, Peter Pan, Dick

Whittington, Cinderella,

Sleeping Beauty, 3 Bears,

Pussin Boots,TomThumb,

Jack and the Be,a.nstalk.

About 75 colorfully illus–

trated pages.

3 N 214-Wt. l lb. 12 oz.$2.37

Do oil your Christmas shopping

the Sears Mail Order way/




Activity Sets for children 4 to 8 .. Educational Books,

Adventure Tales, Novelties for youngsters of all ages!


Good Activity Set. All new for 1957. Includes 25 activity

and coloring books that help teach busy youngsters how to

play and think by themselves.




to bother Mom



busy in the kitchen!) Coloring books of animals,

children, toys . . paint-with-water books . . follow-the-dot

books, and many others. Each book


inches; each load–

ed with 20 pages of fun. All in attractive gift box (6x8x2% in.)

with full-color top label.

3 N 666-Budget-priced Activity Set. Shpg.


l lb. 4 oz.......•.•97c


Bigger, Better Activity Set. All new for 1957. Includes all

the types of books you get in the set described above and

lots more. 4 big coloring books (each 11x13 inches, each 20

pages): Zoo Parade, The Little People, Robin Hood, Make Be–

lieve. 4 activity books (8x11 in.; 20 pages each): Paint with

Water, Follow the Dots, Magic Coloring Book, The B'.lsy

Book. 2 cutouts-toy gun and holster. Plus: scribble pad (lOx


in.); magic slate


in.); palettewith8colorsand

brush; box of 8 crayons; 3-inch metal scissors; colored pencil;

"Cross Country"-a "cut-and-ll!ick" activity and color book.

All packed in sturdy re-usable carton.

3 N 667- Blgger, Better Activity Set. Shpg. wt. 3 lbs.. ... ..... . . $1.97


Our Biggest and Best Activity Set. New for 1957 and bigger

and better-and more fun-than ever!



67 f11n:filled


All carefully selected to give direction to your young–

sters' play, to insure intelligent fun. Here's what impatient

little fingers open up to Christmas morning: 21 handy-size

activity books


in.), including Follow the Dots, Color–

ing, Quiz, Mazes, Picture Hunt, Costume Standups, Doing

Things, Going Places, Making Funny Faces, and more. 20

large-size activity books


in.)-'.fhings to Do,


to Make, Stencil Play, Games and Puzzles, and more. Also:

24 special king-size books


in.)-8 follow-the-dot, 8

tracing and coloring, and 8 paint-with-water. And still more!

A paint palette with 8 paints, brush and pan, plus a big box of

crayons. High-quality paper and printing, of course-the way

you'd expect in the finest of our activity sets-a;1d complete in

sturdy re-useable carton. Give youryoungsters the best you can

-the best we have. Their smiles


make it worth it.

3 N 668-;-0ur Biggest and Best Activity Set. Wt. 3 lbs. 8 oz..... . $2.97


My Little Golden Library of Bedtime Stories. Twelve

favorite classics to lull little sleepyheads (2 to 6) to the

land of sweet dreams: Red Riding Hood, Three Bears, Lucky

Tickle Feather, Mary Poppins Birthday Party, Hansel and

Gretel, Jack and the Beanstalk, Big Brown Bear, Whistling

Wizard, Little Red Hen, Giant with Three Golden Hairs, Snow

White and Rose Red, Three Kittens. Happy stories, all.

3 N 670-Eoch Book 6¥.x8 inches. Shpg. wt. 2 lbs. . ......• ... . $2.77


Walt Disney's New little Golden library. Twelve titles,

all brand new for Christmas, 1957. For boys and girls 8 and

up, a delightful little- "Disneyland" all their own! Bongo,

Cinderella's Friends, Perri, D.D. Toy Train, Peter Pan, Ben

and Me, Mickey and Missing Mouseketeer, Snow White,

Mickey Mouse's Picnic, D .D. Adventure, Alice and Mad

Hatter, Peter and the Wolf. Each book about 3x8 inches.

3 N 672-Shipplng weight 2 pounds•...... ...... . .•. •....... $2.77


New little Golden Christmas Tales. Eight delightful little

books that make Christmas e.'Ctra special for youngsters 4

to 8. Night Before Christmas, Christmas Story, Donald Duck's

Christmas Tree, Bible Stories for Boys and Girls, Heroes of "the

Bible, Frosty the Snowman, Trim the Christmas Tree, Little

Golden Christmas Book. Each book 6"x8 inches.

3 N 673-8 Brand New Titles for 1957. Shpg. wt. 1 lb. 8 oz•..... $1.87


New TV Favorites. For ages 4 to 8, twelve rollicking ad-

ventures of youngsters' TV favorites. Rin Tin Tin, Howdy

Doody, Captain Kangaroo, Lassie, Fury, Roy Rogers, Annie

Oakley, Brave Eagle, Dale Evans, Gene Aatry, Cleo, Winky

Dink. TV idols presented the constructive way-in books!

3 N 671 -Eoch Book 6:Y.x8 inches. Shipping weight 2 lbs•..• ..... $2.77


My Piano Book. First time at Sears- a combination music

hook-piano! Just open to 'your favorite tune, then play, by

keyed numbers and colors, on the keyboard below. Easy enough

for pre-schoolers. Sturdy wood box-type piano (!Ox12x2 in.)

with full octave of colored plastic keys. Educational. And fun!

3 N 679-Shipping weight 2 lbs. 8 oz... . .... ......•.. ....... $2.77


Mother Goose Squeekum Book. Big full-color picture book

in which favorite Mother Goose characters "speak" when

squeezed! Awonderfulway to teachwobbly tots the



3 N 678- 8xl0 inches. Shpg. wt. 8 oz.. ...... •..... .. . . ... . .. $1.87


Three Cloth Books. Wherever baby goes, they'll go-to

bath, to bed; even to dinner. Colorful companions in 3

titles: Up We Go, Down We Go, Step by Step. Non-toxic.

3 N 674-Woshoble. Full-color illus. Shpg. wt. 4 oz.. .. .•. .. . . $1.37


"Good-night" Book with Toy. Cloth book with "crying"

doll attached. Swell fun in the tub and better yet at bed–

time-baby can chew to her heart's content. Stories of birds

and other little animal friends. Doll of muslin, stuffed with

foam rubber. Washable? As washable!

3 N 669-Shipping weight 6 ounces•................... ... $1.47


Baby's First library. In strong linen. Titles: Baby's First

Book, ABC Book, 1-2-3 Picture Book, Mother Goose.

3 N 101-Eoch Book 6V2x8 inches. Shpg. wt. 10 oz..•.....••• $1.47


Big Mother Goose Book. You've seen other editions of

Mother Goose, now see our finest! See the sturdy stiff

covers, the high-quality paper; the beauty of its rich full color

-on the cover

and on every page/

185 top nursery rhymes.

3 N 104-8V. x IO:Y. inches. Shpg. wt. 1 lb. 8 oz••••..... .• .. $2.37


A Child's Garden of Verses. Beautifully illustrated in

color and black and white; blooming with gentle verses for

young ladies and gentlemen 4 to 8. Durable 2-piece binding

and protective laminated cover. 108 pages.

3 N 677-8:Y.x12% inches. Shpg. wt. l lb. 8

oz... . .. :.......



lands of the Bible. Masterfully combined atlas and pic-

ture-history of the Holy Land. The full story-Old Testa–

ment to the present-with over 100 photos and color paint–

ings. 43 full-color maps Surfax-processed for detailed relief.

Perfect for Bible instruction groups, individual reference.

3 N 675-100 pages. 10xl2¥. inches. Shpg. wt. 2 lbs....•.••.. $3.77 /


Golden Book of Astronomy. Ages 8 and up. Over


lustrations show stars, constellations, planets


orbits, etc. Astronomy-a sometimes complicated stt_

but here presented in words your youngsters can understam..

3 N 172-About 100 color pages. 10x12:Y. inches. Shpg. wt. 2 lbs.$3.77


life's World We Live In. Special edition for youngsters 8

and up. Based on

Life Magazine's

famed best seller, sim–

plified for young vocabularies. Over 150 color illustrations. 13

fascinating chapters including The Starry Universe, The

Earth Is Born, etc. An outstanwng presentation.

3 N 394-216 pages in color. 8xl1 inches. Wt. 2 lbs. 8 oz.. ... . $4.77


Golden Encyclopedia. Stimulates children's curiosity

about their world. Wondrous achievements of man dis–

cussed simply. Over 2,000 illustrations, many in full color.

3 N 171-125 pages. 10xl3 inches. Shpg. wt. 2 lbs.. ..... . .. .. $2.77


Big Book of the Sea. An intriguing treasury of sea life,

from microscopic protozoa to the giant blue whale. 250

natural-color pictures. Every fact checked by New York

Zoological Society.

3 N 676- 108 pages. 10x13 inche;. Shpg. wt. 2 lbs.• .... •. .. .. $3.77.


Golden Treasury of

~aturol ~istory.

For boys and



and up. A·wealth of mformat1on on rocks, plants, prehis–

toric and


animals, etc. Over 500 color illustrations.

3 N 173-216 pages. 8




inches. Shpg. wt. 2 lbs. 10 oz••.•$4.77


Golden Book of Science. A comprehensive introduction

to the earth, sea, air, ?!ants, man, and man's inventions.

Written clearly and with authority by ll. M. Parker, of the

Chicago Museum of Natural History.



3 N 393- 97 pages. 10xl3 inches. Shpg. wt. 2 lbs.. . . ........ . $3.77


Learning to Read with Words and Pictures. Ages



10. A new kind of picture dictionary: Each word is de–

scribed first by a very simple sentence, then by several pro–

gressively harder sentences. As your youngster's mind grows,

his dictionary grows with him! Educator-selected words.

3 N 680- Color illus. 192 pages. 81)1.x8'7\4 inches. Wt. l lb. 8 oz.. $2.77


lnternaiional Stamp Outfit. Bound album with 15,000

stamp places, 7


000 pictures, beginner's guide. 200 world

stamps, 1,000 hinges. Flags, coats--of-arms.

3 N 5845- With magnifier. Shpg. wl. 3 lbs.......• ..• ....•. . $4.27



For a wide selection of Adult Books

see pages 726 to 729 of the

Sears Big Fall General Catalog