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At Sears we mean just that ... you must be satisfied with every–

thing you buy from us. That's the real foundation on which our

business was built and is run.... It's our promise of honest dealing.

It's your assurance of good merchandise and good value . .' . and

you alone are the judge. For 72 years we have guaranteed com–

plete satisfaction on every article we offered.... This unchanging

policy guides us today and will continue


guide us in the future.


to save you mC?._ney ... to satisfy you perfectly

to deliver all merchandise safely

W/e guarantee that every article in this catalog is honestly described •

and ill ustrared.

\V"e guarantee that any article purchased from us will give you the

service you have a right to expect.


for any reason whatever you are not satisfied with any article pur–

chased from us, we want you to return it to us at our expense.

\Ve will then exchange it for exactly what you want, or will return

your money, including any transporration charges you have paid.