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FIT is a part of fashion
in women's Apparel
MEAsURE CAREFULLY
THIS WAY:
BUST:
Measure around fullest
part. Keep
tape
straight in back.
WAIST:
Measure around waistline
(remove belt).
HIPS:
Measure around fullest part.
Hold
tape
firm, not tight.
BACK WAIST LENGTH:
Measure
from "bump" at back of neck to
waist.
LENGTH:
Measure from "bump"
at back of neck, to waist, to hem.
358
SEARS
~:S~G
Sears fashions fit the majority of women beautifully because they are based on a scientific
study of
body
measurements. Please make sure that the size you wear is offered
in
the par–
ticular style you are considering.
If
your measurements fall between two sizes, order coats
and toppers
in
the smaller size; order all other apparel
in
the larger size.
PETITE JUNIORS
have a shorter than
average young figure (5 feet 1 inch
and under without shoes); small to
medium frame; with waist lengths 1
inch shorter than average.
SIZE.............. SP 7P 9P 11P 13P
--
--
--
--
Bust..............
29V2 30V2 32
33V2 35
Waist............
21V2 22V2 23V2 24V2 26
Hips..............
31
32
33V2 35
37
Bock waist length ...
13?'8 14
14Vs 14!4 14V2
Dress length.......
37V2 38
38V2 39
39V2
MISSES
have a youthful and well
proportioned figure of average height
(S feet 272 inches to 5 feet 672 inches
without shoes); medium frame.
8 10 12 14 16 18 20
Bust.......
30 31
Waist......
22V2 23V2
4V2
25V2 27
Hips.......
31
V2
32V2 34
Back waist
length....
15
Dress lgth... -
Coat lgth...
41
Suit Skirt
length*. . -
25
SHORTER WOMEN
have a shorter than
average mature figure (5 feet 372 in. and
under without shoes); medium to heavy
frame; somewhat shorter from shoulder
to waist than the Women's figure.
SIZE..... 12V2 14% 16% 18!'2 20% 22Y2 24Y2
--
--
I-
Bust.....
35 37
39 41
43
45
47
Waist. ..
27V2 29V2 31V2 33V2 36 38V2 41
Hips.....
36
38 40 42 44 46 48
Bock waist
14%
W's
15Va
15% 15% 15)/s 16Vs
length ..
Dress lgth.
41V2 42
42V2 43 43V2 44 44Y2
Coat lgth.
-
41V2 41
Y2
42 42 42Y2 42V2
Sult Skirt
-
25V2 25Y2
26 26 26V2 26V2
length*..
26!'2
49
43V2
50
16%
45
-
-
JUNIORS
have a young figure of average
height (5 feet 2 inches to 5 feet 6 inches with–
out shoes); small to medium frame; more
defined waistline, higher bosom, slightly
shorter from shoulder to waist than Misses'.
SIZE ......
5
7
9
11 13 15 17
29V2
30ih
---- -- --
Bust ......
32 33V2 35 36Y2 38
Waist .....
21V2 22V2 23V2 24V2 26 27V2 29
Hips ......
31
32 33V2 35 37 39 41
Bock waist
14* 14?'8
15Va
15!4
15V2
15%
15¥&
length ...
Dress length
39V2
40
40V2 41
41V2 42 42V2
Coat length
40V2 41
41V2 42 42V2 43 43V2
TALL MISSES
have a taller than average figure.
Youthfully proportioned, of slender to medi–
um frame with waist lengths 1 inch longer
than average, to fit heights S feet 7 inches to
6 feet (without shoes).
SIZE ......... ST lOT 12T 14T 16T 18T 20T
>---
Bust .........
31
Y2
32V2
34
35V2 37 38V2 40
Waist ........
23 24
l25V2
127
28V2 30 31V2
Hips .........
33 34V2 36 38
40
42 44
Bock waist
length ......
16 16Vs 16% l6V2 16* 16?'8 17Vs
Dress lerigth ...
-
44Y2
45
~5V2
46 46V2 47
Coot length ...
-
45
45 45V2
~5V2
46 46
Suit Skirt
length*.....
-
27V2
~7V2
28
~8
28V2
-
WOMEN
have a mature, well-proportioned
figure (5 feet 4 inches to 5 feet 672 inches with–
out shoes), medium
to
heavy frame; fuller
through bust, waist, hips
than
Misses'. See
sweater, blousepages forcharts for these items.
SIZE........... 36 38 40 42 44
--
----
--
Bust............
39
41
43
45
47
Waist..........
31
33V2 36
38V2 41
Hips............
40
42
44
46
48
Bock waist length.
16
16!4 16% 16% 16'l4
Dress length .....
44V2
45
45V2
46
46Y2
Coat length ....•.
-
-
45V2
46
-
TALL WOMEN
have a taller than aver–
age, mature figure. Medium frame
with waist lengths approximately 1).(
inch longer than average, to fit heights
Sfeet 7inches to 6feet (without shoes).
SIZE .....•..•... 36T 38 40T 42T 44T
--
--
--
----
Bust ............
39
41
43
45
47
Waist ..........
31
33
35
37Y2 40
Hips ............
40
42
44
46
48
Back waist length..
17!4 17V2 17'l4 18
18!4
•Not Including waistband
Dress length ..•..
47
47Y2
48
48V2
49
PETITE MISSES' SIZES
are for the petite figure Sft. 3 in. or under without shoes; garments
are proportionately shorter in total length than regular misses'.
LARGER WOMEN'S SIZES
are for the mature figure
5
ft. 4 in. to
5
ft.
6~
in. without
shoes; medium to heavy frame; fuller through bust, waist and hips than regular women's.