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The Direct Read
Calendar .. it gives
him
the time and date at
one quick glance. Three
windows on champagne–
color dial show hour, min–
utes and date. Outer sec–
ond track . . sweep second
hand. Gold-color base
metal case with stainless
steel case back. Unbreak–
able mainspring. Good–
looking brown stitched
leather strap. Imported
from Switzerland. Watch
enlarged to show detail.
To order the easiest way,
look in your phone book
white pages under "Sears,
Roebuck and Co., Catalog
Sales" for number
to
call.
Shipping weight 6 oz. '
4N 17044 ... .. .. $12.99
15
The Wrist Alarm . . a sensational watch with plenty of
extras. Special crown turns clockwise
to
wind alarm, coun–
ter-clockwise
to
set At designated time, a buzzer sounds the
alert. Instrument-gray dial has luminous hands and dots, sweep
hand. Shock-and-water-resistant chrome-plated base metal
case, stainless steel back. Unbreakable mainspring. Black vinyl–
tropic strap. Watch shown enlarged. From Switzerland.
4 N
17052-Shipping weight 6 ounces . . . . . . .. ...... . . $16.99
16
The Chronograph .. designed by Switzerland's largest
manufacturer of stop watches and chronographs. Time of
day is set by pulling out and winding center crown. Chrono–
graph action starts with one press of lower crown, stops with a
second press; a press of the upper crown returns chronograph
hand to zero. White dial with luminous hands and dots has two
smaller dials: upper dial shows elapsed minutes; permanent-mo–
tion lower dial shows the seconds of the time of day. Tachome–
ter scale on outer track records average speed per hour over a
mile or kilometer . . chronograph is started at beginning of dis–
tance and stopped when passing finish mark; central sweep
hand shows average speed per hour. Water-resistant black plas–
tic case. Black vinyltropic strap. Watch shown enlarged.
4 N 1708-Shipping weight 6 ounces .. . . .. . .. ..... . . . $18.99
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