World's Most Famous
medoa'' Mo'1 Famou' Toy Catalog-thi' F.
A. 0. Schwm 1959
Christmas Toy Catalog-is a big one ...
has 96 pages, filled
with no-telling-how-many fine Toys.
Our pages number 96. Our years now-for the first time-add up
to 1 more than our pages. This is the 97th Christmas of "the
store where Christmas lives."
Nobody ever counted the children who have squealed their happy
way through our 97 Christmases. You probably once did,
yourself, with a six year old's, or a nine's, or a ten's tight tug on
a grown-up's hand.
Christmas is Schwarz, and vice versa, for the fun-crammed,
exciting reasons packed through this catalog.
Rely on Schwarz to play
Santa Claus. Shop every one of these
pages. Compare the competitively fair, honest, good-value
prices. Consider the quality guarantee on everything that nobody
else can match as Schwarz makes it.
Some youngster's waiting for Christmas from Schwarz. Your own
youngster's waiting for you to get busy, and browse here, and
Please order as soon as convenient. To assure
Christmas delivery-and un-disappointed children–
be certain your order reaches us no later
than December 15, 1959.