It's easy to.get a perfect
MEASURE TO BE SURE
Just follow our Simple Measuring Instructions
2. ORDER THE RIGHT SIZE
See Size Charts on Pages Where Merchandise is listed
HOW TO MEASURE
FOR GIRLS AND SUB-TEENS
Children grow so
rapidly that it is important to measure carefully each time you
measurements come between two sizes, order larger
size. Remember, her age doesn't tell you what size your
child wears. Recheck measurements each time you order.
Measure Chest or Bust around body at fullest part of chest or
bust. Hold tape snugly well up over shoulder blades.
Measure Height-Have child remove shoes and stand nat–
urltlly against wall. Make mark level with top of head.
Measure from this point to llocir.
Measure Hips in straight line around body at fullest part
of hips (about 7 inches below
Measure Waist around smallest part at natural waistline.
hip and waist measurements are
tween two sizes, order size nearest these two measurements.
Waist and hip sizes are the most important. Hold tape firm but
Measure Around Hips at fullest part. This
Measure Waist around smallest part at natural waistline.
Measure Bust around body at fullest part of bust. Do not let
tape slide down shoulder blades in back.
Measure length from "bump" at back of neck to waist and
on down to hem.
Have someone else take your measurements if
possible. In the catalog description of each garment, we tell
you the measurements we need to fit you properly. Send us
these.exact body measurements. Make no extra allowances.
Measure Chest close up under arms, snug but not tight, with
tape over shoulder blades. Measure over shirt for suits, sport
and leisure coats, topcoats, raincoats.
aist over trousers wi tl1 belt off. Or take trousers
that fit and measure around buttoned waistband.
Measure Inseam from close up in crotch to bottom of trousers
to lengtl1 desired.
Order by size, not by child's age, since children of the
same age vary greatly in size. MEASURE CHILD EACH TIME YOU ORDER
to insure correct fit. Measure height without shoes. Measure chest around
body over shirt under arms and over tips of shoulder blades (for outer–
wear measure chest over heaviest clothing to be worn underneath). Meas–
ure waist around body over underwear at smallest part.
Measurements are for boys' trousers with elastic in waist, and clothing
other than troLJsers.
ineasurements fall between sizes order next larger
size. Order only sizes listed with each catalog number.
HOW TO MEASURE BOYS' TROUSERS SOLD BY WAIST AND INSEAM:
Take a pair of good-fitting trousers. Lay them .flat on a tabre. Measure
inseam from crotch to bottom of cuff. Or, if you prefer, take a standing
measurement. Pull up trouserl! to where he likes to wear them. Measure
along seam from well up in crotch to length desired.
PROPER SHOE FIT GUARANTEED- Order correct size one of these 3 easy ways
Tell us shoe size (length and width) if known. For men and
women only--not for children. (For children, use 4-point
measuring system each time you order.)
that shoes you oi-der are sold
your particular size
and width (see catalog description).
you have worn
a particular size or type ofshoe comfortably,
it satisfactory to order same size in your new Searsshoes.
Give us all numbttrs and letters in your shoe. For
men and women only-not for children. Just write on
your order all numbers and marks in lining of a com–
fortable old shoe
whether or not it was bought at
Sears-and your new
shoes wi1I fit comfort–
ably. Be sure to show all marks, including dashes,
that you find, as dashes sometimes indicate halfsizes.
Use Sears scientifk 4-point measuring system. For men, women,
older boys, girls
children. Use a piece of blank paper large enough
to fit under your foot and an ordinary kitchen knife and pencil. Sit on
chair and let foot that gives you the most trouble rest naturally and
without moviilg on piece of paper
Do not stand as
this will spread foot
give incorrect measurements. Then mark
piece of paper as shown in sketches below.
Hove someone else hold the knife
straight up and down at the tip of
your longest toe, os shown in Point
above, ond make a mark
along the outside
edge of the point of the knife.
Have knife blade moved to the ioint
of the inside of the foot (widest partl,
as shown in Point Number
and again make a mark with the
pencil along the outside edge of
Next, have the knife blade placed
at back of the heel, as shown in
above, '"Clnd make
another mark. along the outside edge
of the blade. Be sure that the knife
is held straight
lost, hove knife
at widest part of the outside of your
foot, as shown in Point Number
This gives us your exact foot meas–
urement, so do not send us pencil
outlines of your foot.
have a piece of paper
with four Pencil marks on it as shown
above. Enclose this piece of poper
with your order blank.
more than one pair, send diagram for
each with catalog number noted.
Sears 4-Point Foot Measurement
gives us all the information we need
to determine your correct shoe size.
FOR CHILDREN'S SHOES measure each time you order
Children's feet change size
according to age*
free measuring device. Designed
especially for use on children's feet. With it
determine the proper length
shoe needed by your child. When measuring
remove shoe and measure child's stockinged
foot, following instructfons printed on the
device. Write today, ask for Sears Shoe Meas–
uring Device 13818N ••• remember, it's free.
Mothers! Read chart at right ••• it shows you how
rapidly children's feet grow, and why we stress
that you MUST measure your child's foot every
time you order new shoes. Badly fitted shoes may
do harm to growing feet ... are never comfortable.
only takes a few minutes to check for proper
size •.. use our 4-point Measuring Plan or the free
Age of Child
Change in Size
2 6 ... , ..... 1 2 months
6-10 ..••..... 2-3 months
10--12 .,., .....3-4 months
12-15........ . 4-5 months
15 and older. every 6 months
to 20 year•
growth is 1 to 3
*By courtesy of the Notional Foot
Health Coyncil, Rockland, Mass.